Case Study - TextMagic

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TextMagic Finds a Remote Team of Quality Translators

UK-based TextMagic prefers the translators on oDesk to other remote work providers.

We now have 3 full-time programmers hired, 1 SEM/SEO specialist, 10 translators who help us keep our site translated to a total of 10 languages + English.

From the first time Priit Vaikmaa, marketing manager of TextMagic Ltd., heard of oDesk, he was intrigued. Having used other online remote work resources, he was impressed by what oDesk had to offer. TextMagic develops flexible and easy to use web-based text messaging solutions for businesses, developers and individuals. Given the competitive and dynamic nature of the technology industry, Vaikmaa recognized the need to make his site accessible to users who speak different languages. The challenge was finding qualified, talented translators who could do the job quickly.

TextMagic

"My site must be accessible to users who speak many languages."

Priit Vaikmaa / Marketing Manager, TextMagic

TextMagic's Experience

Having spent a lot of time managing on oDesk, here are some things they have experienced and appreciated:

  • Having many translators to choose from and hire.
  • Being able to pay individuals directly rather than large and expensive translation agencies.
  • Completing jobs in less time.

With oDesk, Vaikmaa was able to hire translators immediately after viewing their experience and feedback on their provider profiles. "Since oDesk has a lot of talented people signed up, it was really easy to find qualified employees," he says.

He chose oDesk because he appreciated the tools that gave him the ability to manage employees from all over the globe with ease. "The main feature that made me decide in favor of oDesk," Vaikmaa explains, "was that it helps to manage full-time employees in a virtual working environment. I get a lot of things done with people whom I have never met." Though he admits he hasn't found too much need to monitor his providers' work. He describes those he's worked with as good and trustworthy.

In addition, oDesk has also proved to be quite cost effective for TextMagic. "This job alone saved us thousands of dollars in translation fees. Prices quoted by translation agencies were sometimes two to three times more expensive than what was possible on oDesk. We now have 10 translators who help us keep our site translated into more than ten languages."

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