3 to 6 months –
30+ hrs/week –
Assist in new campaigns development including procuring relevant keywords and setting appropriate bids & budgets.
Create, categorize and refine keyword lists to drive qualified visitors to multiple direct response websites (lead and/or sales based websites).
Manage ongoing optimization of keywords, including structuring, executing and reporting on copy testing, position testing, ad scheduling, etc.
Monitor campaign results to ensure profitability and optimize conversion rates.
Liaise directly with clients to update them on the status of the campaigns, as needed, and, when ...