The ideal candidate should know all facets of media publishing, radio, tv, magazine, newspaper and online pr.
Will be response for press release creation, submissions and managing
Should know how to market to different demographics in the United States, Canada, UK and Australia.
Work with team to create a compelling elevator pitch/pitches to use in various situations
Develop key messages to use on website, in promotional materials and in interviews
Create a brand bible that you and vendors/staff can refer to that indicates the feel, look, colors, fonts and messaging to include in materials, web site, social media, etc.
Brainstorm with you to create a list of topics you can discuss in interviews, blogs and promotional videos
Create your press kit and materials for your online press room
Make recommendations to make your web site engaging to clients, the media and speaking agencies
Media Training for interviews on TV, radio or print
Develop a social media strategy and video strategy
Pitch story ideas and press coverage to the media on your behalf and arrange all details of interviews
Provide you with electronic press clippings and broadcast media appearances for sales/your web site
Skills: marketing, communication-skills, video, training