Launching new website in a very competitive niche, we need to put marketing strategy for first 3 months from launching to reach the maximum possible traffic within 3 months , first you will need to put all study and data in a proposal that includes:
1- In depth keywords research and competitors analysis
2- Keywords that are possible to rank for in first 3 months
3- The maximum amount of traffic you can reach after 3 months milestone
4- Your strategies to achieve this traffic
5- Monthly traffic milestone to make sure you are achieving your deadline.
- type "seo land" on top to make sure you did read everything , the most comprehensive proposal will be hired to carry out the plan ( the plan may include SEO/SEM / CPV ) or anything you think is possible to give the highest traffic possible in 3 months.