SMM Expert

SMM Expert


Job Description

Position Description:

Funpuppiz is a unique high tech startup company with a creative marketing product about to be released to the world. Outstanding customer service is the cornerstone of our success, and this value is shared by our employees at all levels, both shipboard and shoreside.

Funpuppiz will be the consummate social market project. We will achieve this high standard by focusing on our service, our people, innovation, creativity, integrity, accountability and consistency. Our core values sum up our philosophy: We seek to change the world by making it a friendlier place. We earn the respect our team members. We innovate. We are consistent. We are accountable. We do it right. These beliefs are part of everything we do, and will help to make us one of the most successful social marketing project in the world.

We are now recruiting a Social Media Manager to join our Public Programs Development team.

Defines, proposes and leads strategies for primary social media channels including, usage guidelines, message mix, scheduling/volume, and the role of each channel in overall marketing strategies.
Leads integration of social channels with principle websites and other program marketing channels
Collaborates with other Marketing and Customer Service stakeholders on strategy development and program implementation, ensuring alignment with and support of overall Marketing and Public Relations efforts
Oversees strategy for Facebook to drive increased fan engagement: proposes themes and promotions, develops and sources content, coordinates scheduling across groups.
Manages development, maintenance and promotion of special Facebook page features and functionality; supervises vendors as needed.
Monitors ongoing evolution of Facebook site and proposes strategies and features as appropriate.
Oversees brand presence development, communication/posting strategies and day-to-day maintenance of Principle activity on secondary social channels such as, YouTube, Flickr, and Pinterest.
Monitors Funpuppiz-related posts and commentary across all key social channels (Facebook, I heart It, Twitter, and major blogs) on a daily/weekly basis; produces and distributes meaningful, actionable analysis on key conversation topics, volume and sentiment for management review.
Conducts ad hoc analysis of social conversation in response to issues, crisis situations and other trends impacting brand image and consumer opinions while providing insight and recommendations on overall communications strategies to management.
Reviews, analyzes and provides actionable reporting on key engagement and fan base metrics for Facebook, YouTube, Twitter, and Flickr.
Responsible for training, coaching, performance management of assigned staff.

Completion of four year Bachelors' degree or equivalent work experience. MBA is a plus.
Seven to ten years of progressive experience developing and executing marketing or public relations programs, including at least three to five years focused on social media strategies and campaigns.
Three or more years of management experience.
Strong verbal and written communication skills in English and Spanish.
Strong interpersonal and presentation skills.
Experience in planning and strategic planning, integrated communications programs across multiple media.
Ability to manage multiple programs simultaneously.
Proficient in Microsoft Office programs including Word, Excel and Powerpoint.

Skills: marketing, facebook, promotions, youtube, twitter, analysis, management, training, coaching, english