I use my process thinking and over thirty years in sales and marketing within a wide variety of industries and apply it through Lean Marketing Concepts. I put myself through college utilizing the GI Bill, the result of being a
I use my process thinking and over thirty years in sales and marketing within a wide variety of industries and apply it through Lean Marketing Concepts. I put myself through college utilizing the GI Bill, the result of being a member of the 82nd Airborne Division, and as a welder at Asphalt Drum Mixers. This hands-on approach and an education in both in Electrical and Mechanical Engineering has served me well becoming President of that company and later leaving to own Barlow Marketing, re-start Burke Heating Systems and Asphalt Machinery Corporation.
A Lean Six Sigma Black Belt that has participated with companies involved in retail, manufacturing, software and professional services along their Quality Journey. In these companies, I have developed and implemented sales and marketing strategies. Always being a process thinker, I attached Lean to the way of implementing sales and marketing and has advanced those practices through Design Thinking and Service Design concepts.
The Business901 Blog and Podcast includes many leading edge thinkers and been featured numerous times for its contributions to the Bloomberg’s Business Week Exchange. I have authored four books with the most recent published this past year, The Lean Engagement Team.
What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” – James R.
“Joe Dager is a leading author on Lean Six Sigma and Marketing and frequent contributor to the Lean Six Sigma Group community. Joe Dager is an experienced transformational executive and Lean Six Sigma Black Belt with deep expertise in implementing value stream marketing systems that assist his clients in achieving rapid results in reaching their targeted customer markets. Joe is polished in the various online networking tools that enrich messaging in areas like podcasts, blogs, audio and video media, event marketing, and qualifying leads into prospects for rapid business development of opportunities. If you are in need of a professional lean six sigma consultant in sales and marketing processes, I recommend networking with Joe Dager, I am confident you will find his approach simple and results-focused.”-Steve B.
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