Since graduating from Southern Illinois University Carbondale with a Bachelor of Arts in English, I have established my own business that helps companies leverage the power of SEO, SEM, and emerging technologies through the creation and curating of value-added content. In simpler, less inflated terms: I am a writer and designer who has learned how to write and design for the web. I love writing website content, email marketing campaigns, blog articles, press releases, journalistic pieces and everything in-between. I'm delving deeper and deeper into developing websites and creating complete marketing campaigns. I'm excited about where the future might take me. Contact me today so we can start working on a better future together.
Press Release Writing Job Cost Overview
Typical total cost of oDesk Press Release Writing projects based on completed and fixed-price jobs.
oDesk Press Release Writing Jobs Completed Quarterly
On average, 286 Press Release Writing projects are completed every quarter on oDesk.
Time to Complete oDesk Press Release Writing Jobs
Time needed to complete a Press Release Writing project on oDesk.
Average Press Release Writing Freelancer Feedback Score
Press Release Writing oDesk freelancers typically receive a client rating of 4.68.
Jennifer Anne Perez Agency Contractor
I’m a former reporter for the Los Angeles Times, an award-winning copy editor with a titanium-level technology background, and without question, one of the best content producers you’ll ever come across. I believe, with every cell in my body, that there’s no place in this world for passive, boring corporate-style writing. You can explain something complicated with simple, straightforward, lively and compelling copy, without sounding too casual, basic, or in-your-face. An added bonus? I do all my own work. It's all about quality control. On the copy editing side, I've proofed and reworked web pages, books, newspapers, magazine articles, instructions manuals, white papers and FAQs. I use a three-step system that does far more than fix grammar. I "trim the fat" using active, economical language. Here's where I excel the most: 1. Web content. Not only is my writing crisp and clean, I understand principles of SEO, social media, page layout and navigation. In my writing, there are no such things as blocky, long paragraphs or run-on sentences. I write with a lot of flair, but I’m economical with language. 2. Crowdfunding copy. Kickstarter, IndieGoGo, other platforms. It does not matter if you’re bootstrapping a cloud project, raising cash for a new type of battery, or driving donations for disease research, you need to tell a story. I’m not just a master storyteller, I’m a former podcaster who has interviewed people behind some of the most successful crowdfunding projects in existence. I know what works and I know how to woo an audience. 3. Tech writing. Writing about technology is more than a skill, it’s an art form. If your copy puts your readers into a coma and your conversion rate is pitiful, let me take your complicated product, learn how it makes lives better, and translate that into copy that will not just interest your audience, but make them want to buy what you have to sell. 4. Email marketing. I spent more than six years at one of the biggest email marketing companies on the planet. I know CAN-SPAM rules by heart. I understand exactly why an email ends up in the junk file and how to revive a dead campaign. Hire me and I’ll write high-converting campaigns that turn into sales, or informational emails that your readers will save (and share). Need a newsletter on how to clean an entire house in less than five minutes? Contact me – I can help. 5. Proposal and grant writing. Writing proposals is like being a lawyer. You’re not going to win until you successfully “make your case”. You give me the facts and stats, I’ll deliver the vision. I can create boilerplate copy that you can customize for each proposal you make on your own. I can analyze RFPs to see if they’re a good fit. I can write letters of intent, pry a budget out of a city clerk (most of the time), and track your project from start to finish. Although I’ve posted an hourly rate, I prefer flat-rate projects. Visit my portfolio for work samples, and get in touch if you think I'd be a great fit. As far as hourly rates go, here are some rates for "standard", one-off (or bulk) projects: Press releases - $100-$150 each. Includes all interviews, writing, links, creation of boilerplate info at bottom, distribution to the service of your choice, edits, working with distribution service on edits, etc, Does not include price of distribution, but I can suggest services within your price range. Price depends on turnaround time and complexity of topic. Negotiable. Web pages - $50-$80 a page, depending on subject matter and length. For a shorter page on a simpler topic, or a group of pages, we can develop a different rate. Negotiable. Crowdfunding proposals - $300-$700 each. Includes everything, from social media network suggestions and strategies to PR and marketing tips. For a deep dive, where I spend significant time researching similar projects and successful techniques relevant to your product or service, you're looking at $700. For a general proposal that simply runs through tried-and-true techniques and strategies, $300. Either way, I'm giving you the keys to the kingdom. It'll be worth it, I promise. Negotiable. Skype consulting - $50-$100 an hour. You name the topic, I'll come prepared. Negotiable.
Most recently I have led teams through the re-branding and launching of 14 websites, 19 social media pages and an online community as the Digital Media Director at Robert Kennedy Publishing (RKP), home to fitness and lifestyle magazines such as Oxygen Women's Fitness magazine, Clean Eating, Reps magazine, Musclemag and New York Times Best-Selling Book Series, The Eat-Clean Diet®. SOCIAL PAGES I've launched and led the strategy behind in which I'm especially proud of: FACEBOOK: https://www.facebook.com/cleaneatingmag https://www.facebook.com/oxygenmag https://www.facebook.com/eatcleandiet TWITTER: https://twitter.com/oxygenmagazine https://twitter.com/cleaneatingmag https://twitter.com/toscareno YOUTUBE: http://www.youtube.com/cleaneatingmag http://www.youtube.com/oxygenmagazine http://www.youtube.com/eatcleandiet http://www.youtube.com/musclemagintl COMMUNITY DEVELOPMENT & PRODUCTION http://www.eatcleandiet.com/the_kitchen_table/ RECENT WEBSITE LAUNCHES I'M MOST PROUD OF: http://www.cleaneatingmag.com http://www.oxygenmag.com http://www.eatcleandiet.com http://www.musclemag.com In my spare time, as a writer, I have written and published over 200 articles in print and online publications, specializing in interviews and event coverage with a lean towards fitness, health, sports and lifestyle topics. The publishing world is taking a hit these days and due to downsizing, my position as Digital Media Director at RKP was eliminated in November 2012. I am now working from home with a focus in digital and social media marketing, consulting, writing, design and project management. In the last couple of years I've collaborated with sales, corporate, e-comm, subscriptions and editorial teams to drive cohesive in-house web, print, email and social media marketing campaigns that helped grow and engage a combined fan base of over 500,000 likes, followers, members and subscribers. I've worked on campaigns such as monthly contests, e-Commerce promotions, branding materials, weekly videos, digital ad banners, e-blasts, surveys, community panels, e-newsletters and social media page updates which helped double, if not triple the traffic on company sites and increased subscription sales. I helped RKP transition from monthly updates to daily and weekly updates. As a result, I've published a blog series called "Going Digital" for Canada's Unbound Media, a blog for online magazines and media sites. The series is all about helping a company transition their content to the digital realm. You can find it the series here: http://blog.agilitycms.com/going-digital-5-surprising-ways-a-cms-can-unite-a-print-and-digital-team My combined creative and technical background in publishing, writing and web design has led to my ability to successfully strategize and collaborate with company stakeholders and internal and external clients regarding all digital inventory, marketing campaigns, annual editorial schedules, workflows, team staffing and infrastructure decisions.
Powerful. Bold. Persuasive. Measurable. Nuanced. Precise. Strategic. These are the attributes of professional marketing communications execution. I bring more than 15 years of proven marketing communications experience to my clients' projects. Online Marketing. Copywriting and Website Content. Crowdfunding and Social Media Consulting. Public Relations and Publicity. Strategic Planning Counsel. Let's Talk!
A multi-talented, highly motivated, project manager with industry experience in Print and Web Publishing, Brand Marketing and Customer Service and Customer Acquisition. Well developed, diverse skill set focused on content production and creation, social media management, event planning/execution, and strategic planning. Versatile communicator, employee manager, and team member, able to communicate goals and execute them in a timely, cost efficient manner. Comfortable balancing, and satisfying, competing demands in an energetic environment.
Arron Neal is the owner of arPR Los Angeles. She works with businesses and nonprofit organizations to create impactful communications programs that turn influencers into advocates, journalists into collaborators, and consumers into loyal supporters. Arron has more than 11 years of experience as an agency practitioner, in-house communications manager, and independent consultant and her client experience spans the business, nonprofit, technology, lifestyle, and entertainment industries. Services include: Communications Planning Planning services begin with a review and evaluation of a client’s communications priorities and challenges. We then work with clients to develop a strategy to enhance the organization’s success and achieve outlined goals. Media Relations Strategy Every organization has a story to tell. We find and pitch the strongest angles of our client’s stories that give print, broadcast, and online media relevant news to educate, entertain, and inspire their audiences. Press Release Development A press release is a staple tactic in many public relations campaigns. To have the greatest value, they must be informative, engaging, and newsworthy. We develop press releases that capture attention and motivate target audiences to action. Message Development and Training The ability to clearly and consistently communicate an organization’s mission is paramount to their success. We help clients distill their purpose into concise language and train them to deliver it in a meaningful way. Social Media Management We help clients navigate the sea of social media platforms. From guidelines and usernames to hashtags and content, we develop and manage a strategy to maximize engagement with stakeholders online. Content Development We work with clients to author newsletters, brochures, annual reports, blogs and other materials. We also develop corporate style guides that set standards to ensure uniformity of all written communications.
About me…I am a true veteran of the digital space with 18 years of digital agency experience...in project management, account management and digital / social strategy. Peruse my resume and you will see… In my role at Ogilvy I oversaw social media and content strategy for the SC Johnson business, a team comprised of 10 social strategists, content creators and community managers and across 9 brands in NA and Internationally; At Weber Shandwick I oversaw the creation of the first content marketing, social media command center, garnering nearly a dozen awards and providing the case study that would grow the content marketing practice across the entire agency; At Razorfish I led a massive digital future visioning strategy and roadmap project for State Farm, which in addition to helping to secure a record-breaking 25MM retainer for the agency, aimed to predict digital behaviors 3 years into the future to help State Farm in their goal to leapfrog the competition from a mobile/social/digital perspective; At Band Digital I successfully relocated and rebuilt the flagship Harley-Davidson business, launching the first social/digital programs for Dark Custom, Harley Women and Harlistas; and at Leo Burnett I oversaw the digital production group at Arc Worldwide, personally managing the multi-million redesign of the GoArmy.com website, increasing leads by 41% in a year. At the core I believe I can do anything. Not because I am any smarter than the next guy (gal), because I know I am not. I build teams and connect people to tools and tools to people. I will walk through fire to get the job done. I’m crafty and relentless in my process. I navigate and figure things out. I create relationships based on trust and authenticity. Boredom is my enemy. I’m driven to win and that passion comes across in everything I do – from developing digital strategies – to managing my teams – to growing business with fresh, new ideas – and everything in between, big and small.
HOURLY PROJECTS ONLY, Please! And no time wasters too, please! I work ONLY with clients that have both a professional attitude as well as a prompt payment ability. Hi: Thank you for taking a few moments to glance over my oDesk profile. I possess an excellent command of English (it happens to be my native language!), verifiable accredited U.S. qualifications, authentic Fortune 10/100 work experience, as well as a powerful portfolio of specializations, skills, experience, and capabilities. Although I've passed over 90 oDesk tests and more than 27 Brainbench tests, I regularly add new skills to my portfolio. AREAS OF EXPERTISE: Advanced Project, Program and Portfolio Management (SCPM - Stanford) Business Consulting - Leadership, Management, and Technnological Management of technology Organizational Behavior Organization Design General Management Business Analysis Systems Analysis Marketing: Penetration of new market segments Design of Tests and Examinations - including Psychometric Evaluation Quality Management (CMQ/OE: ASQ Certified Manager of Quality / Organizational Excellence) Quality Engineering (CQE: ASQ Certified Quality Engineer) Software Quality Assurance (CSQE: ASQ Certified software Quality Engineer) CMMI ISO 9001, SPICE, TickIT and other Quality Standards SDLC / Agile Software Development Methodologies Software Technologies and Development Environments Multidisciplinary Training - Individual and Groups GRE and GMAT Examinations Coaching I have a working knowledge of a broad range of software across a wide range of industry segments (general management, international quality systems standards formulation, market penetration, manufacturing, financial services, customer service, training, software development, systems implementation, systems analysis, systems certification and accreditation), together with primary and secondary research capabilities. As far back as 1994, I designed, developed and successfully implemented across several sites, a Refinanced Loan Management System (RLMS) while serving as the joint Management Information Systems Expert and Computer systems Specialist for the SFLCP project funded by the International Fund for Agriculture of the United Nations (UN / IFAD) and the Canadian International Development Agency. During the relatively short period of July 1996 to September 1997, I designed, developed, and successfully implemented what was probably the world's first ISO 9001-compliant Quality Management System that allowed new technology platforms to be added without the need for immediate re-certification. What all this means to you is that you finally have the ability to economically hire someone who is quite comfortable delving into even the smallest details while simultaneously monitoring the "big picture," ensuring you get the most from whatever your assignment requires. Of course, I prefer to work with clients who look forward to taking their companies to the next level in terms of performance, profitability, as well as corporate responsibility. Stay tuned for new skills, technologies and achievements that I will be adding to my portfolio in the very near future. Sincerely, Prasanna L.L. Prasanna Ranatunga SCPM(Stanford) AICM ASQ CSQE CMQ/OE CQA CQE Member, Executive Survey Panel, McKinsey & Co., New York First Country Counselor for Sri Lanka, American Society for Quality (ASQ) Chief Proctor, ASQ Examinations in Sri Lanka Senior Member, American Society for Quality (ASQ) SCPM (Advanced Project/Program Management), Stanford University, CA, U.S.A.: ASQ Certified Software Quality Engineer (CSQE) ASQ Certified Manager of Quality / Organizational Excellence (CQM/OE) ASQ Certified Quality Auditor (CQA) ASQ Certified Quality Engineer (CQE) SLSI Certified and experienced ISO 9000 Consultant (multiple industry segments) AICM(Sri Lanka) - Credit Management SSI Certified in Java-based Web Technologies (SSI / APTECH India) GRE / GMAT / SAT Examinations Coach
At some point my passion for writing and perpetual interest in technology collided and out I emerged as a website copywriter. A degree in Anthropology & Sociology taught me how to (love) research and I have that schooling to thank for my ability to quickly find and synthesize information on any topic. My background in ethnography also afforded me a keen understanding of “audience”. I use this knowledge not only to identify my target audience, but also to empathize, tapping into their way of thinking, so that I can cater to the audience needs and desires through my choice of words. My copywriting experience is diverse. I have written website and social media content, whitepapers, and online and print marketing material. I have also held in- house copywriting and website content management positions. My SEO copy earns top spots on Google Search Engine Results Pages in a competitive electric dog fence industry. You should be able to find flexpetz.com results for key search phrases like “dog fence diy” and “diy invisible fence”. I feed on challenges and I welcome opportunities to write on unfamiliar topics.