Search Engine Marketing Experts

Get Your Search Engine Marketing Project Started Today!

Post your search engine marketing project on oDesk, the world’s largest online workplace, and hire experienced SEM consultants and online marketers. These talented freelancers have professional experience with pay per click advertising and can manage your CPM and PPC campaigns, configure your AdWords account, and provide you with detailed web analytics reports on your PPC ads, including your return on investment and conversions. They also have in-depth knowledge of search engine optimization (SEO) techniques and concepts, and can help you with your website on-page and off-page optimization, from URL structure and content optimization to sitemap creation and link building.

Search engine marketing or SEM is the process of gaining and increasing website traffic. It includes not only SEO but also CPM (cost per impression) and PPC (pay per click or cost per click) advertising, to increase visibility through both organic results and paid search results respectively. On oDesk, companies hire experienced SEM consultants and SEO experts to manage their SEO and PPC campaigns and provide them with professional search engine optimization and Internet marketing services.

Browse Search engine marketing (SEM) job posts for project examples or post your job on oDesk for free!

Search engine marketing (SEM) Job Cost Overview

Typical total cost of oDesk Search engine marketing (SEM) projects based on completed and fixed-price jobs.

oDesk Search engine marketing (SEM) Jobs Completed Quarterly

On average, 370 Search engine marketing (SEM) projects are completed every quarter on oDesk.

370

Time to Complete oDesk Search engine marketing (SEM) Jobs

Time needed to complete a Search engine marketing (SEM) project on oDesk.

Average Search engine marketing (SEM) Freelancer Feedback Score

Search engine marketing (SEM) oDesk freelancers typically receive a client rating of 4.56.

4.56
Last updated: May 1, 2015
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Diana Akroyd

Diana Akroyd

Google & Bing Certified SEM / PPC Consultant

United States - Last active: 2 days ago - Tests: 7 - Portfolio: 49

Eight words that describe me: Quick. Innovative. Flexible. Personal. Motivated. Honest. Organized. Efficient. Available for short and long term consulting and management of Google Adwords and Bing/Yahoo campaigns including creation, optimization and maintenance. I have personally managed 800+ campaigns (Many of these are listed in my Portfolio below) with budgets ranging from $500/mo. to $100K/mo. Historically, all of my ads have had first page search result placements in the top 1-5 positions. Restructured and Optimized campaigns have proven results in higher CTRs at lower overall costs. Experience in: eCommerce, Software & Apps, Tech Support, Retail, Wholesale, Marketing, Real Estate, Automotive Sales & Services, Restaurants, Local Attractions, Special Events & Entertainment, Home Improvement Services (Builders, Plumbing, HVAC, Electric, Contractors, Remodeling, Carpentry, Painting, Plumbing, Insulation, Landscapers etc.), Home Decor, Audio/Video Installers, Auto/Home/Life Insurance, Furniture Stores, Vacation Resorts, Loan Services, Pest Control, Wildlife Control, Pet Supply, Pet Resorts, Beauty Products, Housekeeping, Manufacturing, Online Gaming, Investing, Website Design, Marketing, Engineering, Sports & Fitness, Therapists, Psychologists, Doctors, Chiropractors, Dentists, Attorneys (Divorce, Civil, Criminal, Malpractice, Accident, Personal Injury, Immigration, Employment, Consumer, Estate, Real Estate), Salons, Moving Companies, Interior Design, Antiques and many more. Save Time & Stop Wasting Money. My services include: - Google AdWords Qualified Professional and Certified Partner - Bing/Yahoo Campaign Management - Professional & expertly structured campaign management - Keyword research and optimizations - Creation and expansion of ads - Pruning of low performance keywords and ads - Optimization and expansion of ad groups and keywords - Ad & conversion tracking - Quality Score Improvement - Cost Per Acquisition Optimizations - A/B Testing & Experiments Testimonials: "Diana spends a ton of time on our account; tuning the engine, getting things right, and is always willing to run new tests to improve optimization. We see the affects on our campaigns every day." J. Smith, ContentWatch "Diana's work is excellent. She quickly took me from a "Zero" understanding of adwords to a very complete understanding and in the process drove significant traffic to my website. Our click-through rate is excellent based on her ad designs and careful ad implementation. Also - communicating with Diana has been refreshingly simple. She is not only available, but she uses innovative, web-based video tools to get her message and to save time. We will turn to her again when we need to advance to a higher level of AdWord campaign or start a new one with a new company or product." - E. Stasak, SMC Diana has always added value to our organization and helped us grow our online department by helping to create new products. I believe Diana can successfully apply her skills to your organization. - C. Diebel, FWST VP Community Marketing Interactive Media Diana has been instrumental in the development and launch of key projects; taking a lead role with a great deal of professionalism; managing them to success. She has always gone the extra mile to learn all that she can and become an expert. She is efficient in her work, keeping client and revenue top of mind. - S. Brockway, FWST Director of Digital Sales Diana was responsible for the optimization of my Google ad campaigns. With her diligent and effective work, my clients; reports always surpassed the proposed expectations. - D. Nelson, FWST Account Executive "Diana is a dedicated professional, broad-minded and efficient. She understands complex matters even when outside of her direct area of expertise - that's Diana! Very positive attitude towards work. She is also a motivated problem solver. - J. Burton, FWST Ad Traffic Coordinator "Diana has provided a true results-oriented service with top-notch exposure marketing capabilities. I have had definite responses, showing that my listing is being seen by interested prospects. I would recommend this service to anyone needing online marketing services." - J. Hatch, JMH Mechanical "I am very happy with everything you are doing and this will translate to work in another project in a separate company that me and a partner are starting. We will definitely want your expertise in setting up our AdWords when we are ready." - D. Wendel, Croota

$44.44 /hr
2,678 hours
4.88
Gal Magril

Gal Magril

Certified PPC Manager - Decrease Ad Spend & Increa...

United States - Last active: 2 days ago - Tests: 6 - Portfolio: 7

You may have put a lot of time and money into creating a great site and promoting your idea. However, what good is it if no one can see it? I can help you run a full online marketing campaign to help get the right exposure to your site. I have several years of experience and can provide statistics, and references to prove my success in the online industry. My main goal is to give you a true ROI in your online marketing efforts. I also run my own Florida based PPC & E-mail management/consultation company ( www.galostech.com ). We've had an extensive list of clients, and our methods have been tested and proven through the use of much research, reparation, trial/error, and success. Some of my services and qualities include: * Google AdWords Certified (Certificate available upon request) * Expert in campaign structure, keyword research (my speciality), ad creation, & ad group optimization * AdWords Editor expert * AdWords Express expert * Conversion tracking * Geographic targeting (for local businesses) * Google Analytics connection & analysis * Campaign Reparation & Consultation * Bing/MSN Ad Center and Yahoo! PPC management expert * FaceBook ad techniques and analysis expert along with other social networks * Google Merchant Center Management (for e-stores) * Monthly Campaign Statistic Reporting using high-end management tools Some side notes: I'm fluent in English, Hebrew, and French. I hold a BA in Communications (Digital Media), and have a US Highschool GED (born and raised in Florida). Despite my high rate I can assure results, efficiency, overall cost effectiveness, and most importantly, I will not waste your time or money. I don't over-promise and I have the experience and references to prove that you get exactly what you pay for with long term ROI after my services are provided (please refer to my portfolio and a Resume/CV can be sent upon request).

$50.00 /hr
537 hours
4.91
Rachel F.

Rachel F.

SEM/PPC Optimization Specialist

Australia - Last active: 1 month ago - Tests: 4 - Portfolio: 1

►Top 10% on oDesk for Google Adwords Do you need help with your AdWords campaign? I am a Google Adwords specialist, and I guarantee my work. I produce and manage highly efficient Adwords Campaigns through the use of Adwords management software and well researched, cost effective keywords. I have been employed as an Adwords specialist by numerous companies (large and small) over the past three years, and am happy to provide references upon request. I can build or rebuild your AdWords campaign, whether it's classic search, Google Shopping, Remarketing, Video or Display advertising you want - or all of the above to work together. I have the technical skills to assess where your website is lacking and help you implement techniques to optimise your website for both the search engines and your visitors. I can engage your audience to draw them into and through your site, so they can navigate easily to the information they are searching for. This means lower bounce rates, higher visitor satisfaction, and ultimately, improved conversions. PPC Design & Launch: The way a campaign is structured is absolutely critical to its success. When set up and managed properly, AdWords is one of the best sources for new customers. However I have also seen tens of thousands of dollars flushed down the AdWords drain due to poorly set up and mismanaged campaigns. I will ensure that every aspect of your campaign is designed with your campaign objectives and target audience in mind. From choosing highly relevant keywords, creating compelling ads and landing pages, and setting up the proper campaign structure, I will develop and implement your new account with precision. Ongoing PPC Management: I am VERY active in managing campaigns - no set and forget here! Campaign performance summaries will be sent periodically in order for you to be able to easily monitor your campaign's overall performance. I am also available to teach others SEM and digital marketing if someone wants to eventually take over responsibilities. If you think I can help you with your project, please don't hesitate to get in touch. I'm happy to catch up on Skype, via email or over the phone, whichever works best for you. I look forward to hearing from you. Rachel

$60.00 /hr
193 hours
4.66
Melanie Feltham

Melanie Feltham

MBA, BSc, BA Expert Online Marketing Consultant

Canada - Last active: 22 hours ago - Tests: 6 - Portfolio: 7

Are you getting the most out of your online presence? Do you use the language your customers use when they are searching for you? Is your website under-performing and you are not sure why? Do your customers and clients know why you do business and why they should care? I am an expert in web presence for business. A great online presence starts with great copywriting and content and builds with a consistent marketing campaign across channels that is targeted to the people who really love you. Whether it is website copy, social media marketing, or paid advertising, I offer full review of your website and marketing campaigns and let you know what you can do to improve sales using your online avenues. We can even start from scratch. My clients see consistent and often dramatic improvement using my recommendations and techniques and are thrilled with the results. Superior research skills and a background in consumer psychology and business allow me to determine exactly who your target market is and how to reach them. I keep up to date with the latest in marketing news and developments, particularly with respect to digital marketing (social media, SEO, SEM). I have developed and executed marketing plans and marketing materials for companies in industries such as travel/tourism, the arts, finance, wealth management, business services, real estate, luxury goods, and hospitality. These materials included newsletters, press releases, brochures, website copy, blogs, Facebook business pages, articles, Google ads, magazine and newspaper print ads, and general correspondence. I have also run successful Google Adwords campaigns and can create and run a campaign for you that will receive amazing results including designing ad copy that will result in conversions! In plain language that means your ads will receive clicks that result in a new client, customer or lead. Want to tap into the digital world and find out what the internet can do for your business? Invite me to interview!

$75.00 /hr
2,212 hours
4.99
Mike Hofmaier

Mike Hofmaier

Experienced Search Marketing Manager - AdWords PPC...

Canada - Last active: 22 hours ago - Tests: 5

I have over five years of search marketing experience in top-end consultancies, agencies, and working in-house. I have worked with a wide range of clients, from young start-up companies to Fortune 500 brands in a variety of industries. Over the years I have learned how Google works (both organically and through paid search) and how businesses can maximize search in all stages of the buying cycle. I approach every project from the potential customer's perspective which helps align customer expectations with the business goals. I am a natural people-pleaser and have excellent (and timely!) communication skills so you should never have doubts about how a project is progressing. I am experienced in: - On-page and off-page search engine optimization. - Google AdWords' search and display networks. - Developing AdWords remarketing campaigns for search and display. - Creating Google Shopping campaigns. - Creating Excel macros and the AdWords Editor to scale PPC campaigns quickly and efficiently. - Creating AdWords scripts to help automate monitoring and reporting. - Setting up conversion goals and funnels using Google Analytics to measure and optimize performance. - Crafting effective keyword lists that minimize wasted clicks and prioritize the best performers. - Using advanced bidding strategies to maximize the best converting keywords. - On-going testing of ad copy and ad extensions to improve CTR and reduce costs. - Creating and testing landing pages using tools such as Unbounce. Let me be your part-time, online marketing manager and I will find ways to get much more out of your online marketing budget! I am happy to provide specific details on work experience or references from past clients and employers. Please let me know if you have any questions. Thanks! Mike

$60.00 /hr
998 hours
4.80
Matthew C.

Matthew C.

Google Adwords Search & Display PPC Expert | Medi...

United States - Last active: 1 day ago - Tests: 4 - Portfolio: 4

I am among the best 5% freelancers on Odesk and this has been officially confirmed by Odesk on August 5, 2013. I am experienced & certified Google Adwords PPC expert / Online marketing Strategy Consultant who has over 6 years of Online Marketing experience, and am Google Adwords certified. I provide PPC Audits, One-time Optimizations and also ongoing PPC Management Services. I can guarantee that I'll help you achieve great results, which will help achieve great ROIs, increase your brand's value and also help scale your business to it's full potential. I provide the following services: - Search Engine Marketing Management (for Google Adwords & Bing Ads) - Google Adwords account auditing & management This includes running campaign set up, campaign optimization, keyword research, writing ad copies and helping you achieve high quality scores for your keywords & ads, and attracting high quality traffic. - Display Marketing Campaign Setup, Optimization & Management Google Adwords Display Network - I have experience successfully managing $20K+ monthly ad budgets on GDN campaigns. I also have experience running RTB campaigns on SiteScout and Display PPC based campaigns on AOL Advertising and Yabuka - Google Analytics (Reporting & Tag Management) & search funnel setup. - A/B Split Testing for finding the top performing ad copy & landing pages so as to increase your overall campaign's conversion rate. - Retargeting & Dynamic Retargeting (Using: Google Adwords Retargeting, AdRoll, SiteScout and Criteo) - Landing Page Conversion Optimisation so as to get higher conversion rates and as a result lower marketing costs. A/B Split Testing and Multi-Variate Split Testing with Google Analytics Content Experiements , Optimizely and Visual Website Optimizer - CPV Cost per View Traffic / PPV Traffic (Traffic Vance, Media Traffic, Lead Impact, 50onRed) I currently manage pay per click campaigns with monthly spending budgets ranging from small budgets of $500 per month, all the way up to large budgets in the range of $50,000 per month. Campaign performance reports will be sent periodically in order for you to be able to easily monitor your campaign's overall performance. I am available for skype calls & chats, and I am also reachable via email and Whatsapp / Viber at any point in time, 7 days per week. I look forward to working with you, Matthew C.

$49.00 /hr
2,058 hours
4.78
Terrence B.

Terrence B.

PPC - Adwords Setup, Maintenance, Strategy, & More

United States - Last active: 3 days ago - Tests: 3

I am a successful Adwords consultant, web publisher, & Internet marketer! I am a Google Adwords Qualified Individual, having easily passed both the Adwords Fundamentals Exam & the Search Advertising Advanced Exam. I am passionate about online marketing via PPC advertising and will bring unprecedented focus and creativity to your project! I am also very knowledgeable about online resources & can give advice on how you might leverage social media to engage in content marketing. I have spent countless hours performing Internet research for blogs and niche sites. As well as spending the last eight building and optimizing PPC campaigns. I'm excited to work with businesses and individuals who want help with their SEM strategy, or who are wanting to outsource tasks so they can focus on the core aspects of their businesses.

$44.44 /hr
1,020 hours
4.85
Doug S.

Doug S. Agency Contractor

Adwords / Bing Expert - Top 10 Percent

United States - Last active: 22 hours ago - Tests: 4

I am the owner and operator of PPC Builders. PPC Builders currently has discretion over $450K/mo in Adwords / BingAds / AdRoll / Facebook & LinkedIn Ad Spend. I provide PPC Audits, one-time Optimizations and ongoing PPC Management Services. I am among the top 1% of earners in Odesk - http://goo.gl/MjohnG, with an overall Feedback rating of 4.95. PPC CERTIFICATIONS: Odesk Top Rated Freelancer 2013-2015 Google Partner - http://goo.gl/H0VJXK Adwords Search & Display - http://goo.gl/H0VJXK Bing Ads - http://goo.gl/V07Nu Market Motive - http://goo.gl/GirvfL Odesk Adwords Test - Top 10% Elance Adwords Test - Top 5% Odesk Google Analytics Test - Top 10% Elance Google Analytics Test - Top 1% Linked In Certified - http://goo.gl/6dKWq0 LANDING PAGE OPTIMIZATION CERTIFICATION: Market Motive Motive - http://goo.gl/GirvfL Our accounts have been judged by Google to be in the top 5% for proper implementation of Adwords Best Practices - http://goo.gl/nj0mGU I use Optimizely and Unbounce (small add'l flat fee required) for Landing Page A/B testing. I also have a monthly arrangement with Wordstream.com for PPC Analysis, Reporting and Workflow management. And SEMrush for Keyword/Competitor Analysis. I am an active Perry Marshall, Mastermind Club Member and an active Member of Marketing Profs and Market Motive . I stay current by viewing the following blogs on a daily basis - Adwords, BingsAds, Wordstream, PPChero, Google+ Google Partners & ClickZ. I am also a voracious consumer of the many free marketing webinars available every day on the internet. While I can provide ample, current references, I do not share the confidential details of past or ongoing assignments. You can find out more about me via my Linked In profile : http://linkedin.com/in/douglasshaw

Associated with: PPCbuilders, oDesk Payroll
$44.44 /hr
11,427 hours
4.95
Zack S.

Zack S. Agency Contractor

eCommerce Marketing Manager & Analyst

United States - Last active: 3 days ago - Tests: 6

I'm an experienced eComm marketing strategist, with a focus on data analysis. If you sell products or services online, you (hopefully!) already have the data necessary to make smart, strategic marketing decisions. My focus is on synthesizing what your customers and potential customers are already telling you through their user behavior, and turning that into actionable tactics. I've worked with both small ($1M/yr revenue) and large ($4B+/yr) companies. My experience is broad, across various marketing channels like PPC, email, social, mobile, SEO, affiliate, content, retargeting, PLA. I enjoy it all, but my passion is the combination of data and creativity. Ask yourself this: what effect does my visitors' screen resolution have on my conversion rate? Or: What was the result of the most recent A/B landing page test for my Widget Adwords campaign? Or even: Traffic from social media channels has spiked over the past two months thanks to our content efforts. What sort of revenue or ROI are we seeing across each channel? I'm well-equipped and experienced to handle all of these and more! I think most businesses don't need marketers...they need someone who can turn the available data into a legitimate test and who understand the driving mechanisms of purchase mentality. Send me an invite today, and let's talk!

Associated with: Simpson Global
$46.67 /hr
646 hours
5.00
Sonia Boukelif

Sonia Boukelif

10 Yrs Experience | AdWords Certified | Analytics...

United States - Last active: 3 months ago - Tests: 7 - Portfolio: 25

With over 10 years’ of online marketing experience, I have worked client-side and agency-side helping small family-owned & operated business to some of the largest brands in the United States such as, Discover Financial Services improve their online visibility and profitability. I also own a full-service online marketing company, WebSights Improved LLC, specializing in Pay-Per-Click Advertising (PPC), Search Engine Optimization (SEO), Social Media Marketing (SMM), and Conversion Rate Optimization (CRO). I design ROI-focused strategies to increase not just traffic, but sales. I make people more money. I don't care about rankings or traffic...all I care about is how much I can make you. I create a customized strategy to meet your needs and a plan to deliver the return-on-investment I demand for every one of my clients. Unlike at other agencies, where you get passed off to “junior consultants,” you’ll work with me—directly—as soon as you become a client. Connect with me on LinkedIn https://www.linkedin.com/in/soniaboukelif

$100.00 /hr
77 hours
5.00