I have over 4 years experience in the digital marketing industry, particularly in Pay-Per-Click (PPC) Search Engine Marketing (SEM). I have worked for a top paid media agency in London, UK; working on large-scale PPC accounts such as Chain Reaction
I have over 4 years experience in the digital marketing industry, particularly in Pay-Per-Click (PPC) Search Engine Marketing (SEM). I have worked for a top paid media agency in London, UK; working on large-scale PPC accounts such as Chain Reaction Cycles and Papa Johns Pizza UK, with up to £500k monthly budgets.
For my freelance work I'm looking to work with smaller businesses, implementing smart spending within their accounts in order to compete efficiently.
My knowledge in this area is certainly comprehensive; from campaign builds, to keyword expansions, to optimisation cycles, and reporting on key metrics on a week-on-week basis.
I have a sound knowledge of all reporting metrics: Cost of Sale (COS)/Effective Revenue Share (ERS), Cost Per Acquisition (CPA), Return on Investment (ROI) etc. I'm able to pull together tailored reports for any KPI's that you have.
I can introduce and implement best practices to your PPC accounts, improving your quality score and ensuring you drive efficient revenue with an optimal ROI.
I'm fully certified in Google Partners: https://www.google.com/partners/?authuser=1#i_profile;idtf=106050923969950060593;
I'm capable of managing up to hundreds of thousands of keywords using bid management platforms such as Google DoubleClick and Rakuten DC Storm. This includes analysis across a number of attribution models, from first-click to linear.
In terms of my formal education, I have an undergraduate degree in Economics from the University of Sheffield; a world top-100 university.
- $16.67 HOURLY RATE
- 78 HOURS
- UNITED KINGDOM
- LAST ACTIVE
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