Salesmanship in print. That's the definition of advertising. Sadly, many copywriters get so caught up in making "cutesy", witty, or so called funny ads to impress their peers, that they lose focus on their goal. Which is, helping their company grow by driving in sales or leads. I am a firm believer in creating advertisement (and products)that are accountable. With the rising media costs, it's vital to have a copywriter who understands the importance of ROI. You need to produce ads that yield measurable results. Unless you are a billion dollar company, you cannot survive if you focus 100% of your marketing efforts on Brand building or Image advertising. If you are a young or even mid size company, if you want rapid growth and stability, you need to dedicate all of your marketing efforts to direct response marketing. The best comparison that I can think of to prove my point (that direct response clobbers brand building) is the Lester Wunderman / Columbia Records Club challenge as described by Author Malcolm Gladwell in his book Tipping Point. Although Wunderman helped Columbia Records experience HUGE success with his direct response skills, when CR was ready to try TV advertising, they hired a Madison Avenue advertising firm who solely focused on brand building. When Wunderman found out about this, he was outraged! So he convinced CR to do a split test, giving half of the budget and markets to him and the other half to the Madison ave company. They agreed. A month later the results were in. Wunderman's ads pulled 4times the results as did McCann's ads (the Maddison ave ad company). But it gets even better. Wunderman ran his ads in the wee hours of the morning when it was more economical. As it turned out, Wunderman only spent 1/4th of what McCann spent. So 4 times the results at 1/4th cost. If you would like to hire a seasoned direct response copywriter to help you create profitable ads, shoot me a note. I have studied most of the marketing legends, like the late Gary Halbert, Jay Abraham, Ted Nicolas, John Caples, John Carlton, David Ogilvy, Claude Hopkins, and I have been personally trained by Dan Kennedy. I have a solid track record for creating positive results with my copywriting skills and innovative abilities.
Writer and Translator, providing both German to English and English to German translations that read like originals, English and German articles and proofreading. I am a native speaker of German with near-native English who has spent the last 18 years living in the UK and has only recently moved back to Germany. I have an M.A. in English from the University of Hamburg, Germany and a teaching qualification (PGCE) from Cambridge University. I have worked in Publishing, Teaching and Libraries and now work as a freelance translator and languages teacher.
I am a degreed, experienced Technical Writer who understands that succinct, high-quality documentation is an essential business communication tool. I am driven, organized and detail orientated. I produce professional technical communications that are perfectly suited to the needs of the client. My core-competencies lie in creating and editing technical proposals and manuals and developing well-researched blog content. I also enjoy conducting research, article and academic writing/editing and business analysis. I am proficient in all Microsoft Office applications and in Adobe Acrobat and WordPress. I have experience working with software development firms, engineering firms, mobile application developers and marketing agencies. I am happy to interface with your team or your client to obtain the information needed to create your perfect documentation.
Main objective: Making YOUR life easier! Offering a supporting or consulting role for entrepreneurs and companies. I'm a persistent and always optimistic Can-Do person with 25 years of business experience gathered in many western countries. I look for a long-term commitment. What I bring to the table: 1. Fluent German, English, Spanish 2. Entrepreneurial spirit (being one myself for the bigger part of my life) 3. (Tele-) Marketing/Sales Specialist (Recruiting/Training/Operations). 4. Certified Master Trainer for the D.I.S.C. personality profile system. 5. 25 years of applied computer/internet related knowledge (website architecture, ad campaigns etc.) Please see my portfolio for details. 6. 8 years of SEO Consulting (onsite/offsite optimization, Social Media, Backlink Building)
Experience in small signal analog design, sensor interfacing, signal conditioning, sensor applications, data capture and analysis, digital design, microprocessors and small FPGA based systems. I have over 20 years experience developing ideas and bringing them through the design process to a finished product. I develop entire systems, including power, mechanical, optical, and software aspects. I excel in small, innovative designs using new technology. I design for durability and dependability coming from a background of experience in designing for harsh environments, high volume production lines, medical, and space applications. I have design experience in serial communications, optical systems, rf communications, programming, DSP hardware and software design, PC board design and technical writing. I offer my services to take your idea and bring it all the way to production, or to fill any need in the process. I am also available for consulting, helping you to refine your ideas into something that is both manufacturable and functional.
I am an experienced and skilled writer, capable of communicating with a variety of audiences and in an array of voices, styles, and formats. Over the past six years, I have worked with executives, entrepreneurs, industry experts, and many other professionals in writing and publishing eBooks, print books, web content, blogs, newspaper articles, and more. My objective is to craft communicative written materials to the exact specifications, expectations, and deadlines of my clients.
I create and edit technical documentation for highly technical audiences. It is my privilege to assist the Arrayent team (www.arrayent.com) by leading their efforts in technical documentation. I create and maintain all of the content of developer.arrayent.com. I also build and deploy the frontend / backend of the website itself. I am a native English speaker with a Bachelor's in History from a world-class university, UC Berkeley. I graduated with Honors and with High Distinction in General Scholarship in May 2011.
Need a versatile and accomplished writer who can adapt their work to suit your style? Got an idea that you just can't put down on paper? Crafting compelling web content, blogs, news articles and e-books for a wide variety of audiences is my specialty. I've written about everything from Ayurveda to victim's rights. As an idea generator and creative content writer, I have the skills to sell your product and make your articles come to life. I'm a qualified Naturopath and Herbalist, and having run my own Wellness Clinic for a number of years, I'm well positioned to write on related topics such as detoxification, diet, lifestyle, and preventative medicine. I've written for a number of websites and publications on various aspects of Naturopathic and Alternative Medicine. As a business person, I understand the importance of SEO, and how social media platforms can be utilised to reach out to your target audience. I have a background in teaching, so you can be confident you're hiring a content writer with high levels of attention to detail, excellent proof reading skills, and a commitment to doing a professional job for you. From the initial research stage, right through to final editing, you can be assured 100% effort will be put into producing a piece of work that exactly fits your needs. Hire me and you're guaranteed job satisfaction at a price to suit your budget. I'm a reader as well as a writer, and am always looking for new and diverse projects to get creative with. I regularly update my skills so you can be assured you're hiring a professional with their finger on the pulse. I've worked for a number of clients on projects outside of my specialisms, and my portfolio is a testament to my diversity. No challenge is too big! My ethos? To work with honesty and integrity to build great working relationships with all my clients. My goal? To consistently provide high quality writing you can be confident will bring in business. It's my view that web content should always empower and inform, and I endeavour to write content that will contribute to making the internet a more enlightening forum for everyone. I have my own personal blog, writing about current SEO trends and content / freelance related topics, and am currently in the process of writing an e-book to take to publication.
I'm a front-end developer with a strong focus on large-scale CSS, responsive design and client-side performance. Instead of being a design slicing machine who spits out "pixel-perfect" HTML&CSS from your mockups in a timely manner I work with your core goals in mind and try to create great experience for users. I can both help you code front-end of your project from scratch with performance, usability and maintainability in mind, or jump into an existing one to provide consultancy on solving performance issues, making your website fast as heck, hence increasing your revenue and making you stand out among competitors. As for the responsive design, unlike many others in the industry, I don't target any specific devices (tablets, phones, etc.), but rather help you to create truly device-agnostic designs that are accessible from wide range of possible gadgets, whether it's a smartphone, fridge, TV, Car PC or any other device with a browser on it. :: I currently don't accept requests for urgent fixes on existing code or quick 1-2 day turnarounds. I prefer being involved in at least weekly engagements. This helps me to deliver more in-depth results. Thanks for your understanding :-) Skills: • HTML5, CSS3, jQuery, LESS/SASS, OOCSS, SMACSS, Advanced CSS3 techniques, animations and more. • Twitter Bootstrap | Pure | Foundation. • Ability to slice a large-scale project from scratch without involving any framework. Also: • Semantic, SEO friendly, well organized code and file structure • Advanced optimization techniques for high traffic websites • Fully equipped environment for cross-browser/cross-platform testing • Device-agnostic responsive design • Responsive and retina images solutions • Web Accessibility standards (Section 508, WCAG 2.0) compliance I'm interested in working with people who don't underestimate the importance of high quality markup and styling, organized, scalable and maintainable code.
Over the last 19 years, dedicated to developing a wide range of web and desktop applications using Java, Visual Basic, C# and PHP for medium bussines, banks and Paraguay goverment. Usually, I prefer to manage the full application life cycle. With strong knowlodge in Oracle, Postgresql and SQL Server procedural languages. Also done mission-critical telecomunication applications, such as billing systems mediation device and real time calls ticket audit. With strong C and database API management. I have implemented Business Intelligence with Pentaho in various government agencies. Interested in System Design and Development, Maintenance of Existing Web and Desktop Applications, Processing and Bulk data load, Database Administration and Software Testing.